Prescott Frontier Days®, Inc. – World’s Oldest Rodeo® Releases the 2026 Performance Schedule and Specialty Acts

Tickets go on Sale Online March 16, 2026

Prescott Frontier Days(R), Inc - Rodeo Parade 1939 | Rights & Permissions: Sharlot Hall

Museum  & Prescott Frontier Days(R), Inc 

Prescott, AZ – February 23, 2026 – Prescott Frontier Days®, Inc.–World’s Oldest Rodeo® returns for a milestone 139th year. The 2026 rodeo promises to be an unforgettable Independence Week event, honoring America’s spirit with the theme: “Celebrating 250 Years of Freedom.” From Monday, June 29 through Sunday, July 5, 2026, the world will once again turn its eyes to Prescott, the birthplace of professional rodeo. Generations of cowboys and cowgirls have tested their grit in the arena, and this year’s event intertwines that tradition with the celebration of America’s 250th birthday. 

Prescott Frontier Days® embodies the values that helped shape America. The excitement begins in Prescott with eight thrilling performances of the World’s Oldest Rodeo®, featuring top professional rodeo athletes competing in bareback riding, saddle bronc riding, bull riding, barrel racing, and more. This year’s entertainment lineup showcases world-renowned specialty act Rider and Bethany Kiesner, celebrated for their high-energy trick riding performances; the impressive Broken Spoke Clydesdales; nine-time PRCA Clown of the Year and barrelman Justin Rumford; accomplished bullfighters Beau Schueth and Quirt Hunt; and world-class announcers Randy Corley and James Horcasitas, bringing energy and expertise to every performance. See the 2026 performance schedule below. 

World’s Oldest Rodeo® Performances are from June 29 – July 5, 2026:

Monday, June 29, 2026

7:30 PM: Performance #1 Sponsored by the Daily Courier  

Tuesday, June 30, 2026

7:30 PM: Performance #2 Sponsored by National Bank of Arizona | Ridin’ for a Cure 

Wednesday, July 1, 2026

7:30 PM: Performance #3 Sponsored by York Dodge Chrysler Jeep 

Thursday, July 2, 2026

7:30 PM: Performance #4 Sponsored by Cinch Jeans & Shirts | First Responders Tribute

Friday, July 3, 2026

7:30 PM: Performance #5 Sponsored by Jack Daniels 

Saturday, July 4, 2026

1:30 PM: Performance #6 Sponsored by Patriot Pest & Termite Control | Military Appreciation Tribute

7:30 PM: Performance #7 Sponsored by Coors 

Sunday, July 5, 2026

1:30 PM: Performance #8 Sponsored by Nackard Pepsi 

Beyond the arena, the celebration expands into town with beloved community traditions: Dance the night away and celebrate Independence Week, Prescott-style. The Rodeo Dance begins at 8PM on July 2, 3, and 4, 2026 located at the Sprouts Parking lot / Depot Marketplace. 

On Saturday, July 4, 2026, at 9:00 a.m., the Rodeo Parade, sponsored by Barrett Propane, will wind through historic downtown Prescott, Arizona, showcasing a vibrant display of floats, beautifully adorned horses, marching bands, and unmistakable community pride. This year, we are honored to welcome our Parade Grand Marshals, who proudly represent the 2026 theme, “Past, Present and Future.” Leading the celebration are ProRodeo Hall of Famer and legendary bullfighter Arleigh Bonnaha; Prescott Frontier Days®, Inc. two-time Saddle Bronc Champion and General Manager, Jim Dewey Brown; 2025 NHSRA Bareback Champion Braylon Johnson; and Prescott youth and local standout Bodee Oles. “Serving as General Manager of Prescott Frontier Days, I’m deeply honored to represent the ‘Past, Present and Future’ of rodeo,” said Jim Dewey Brown. “Our rich history is the foundation that built the World’s Oldest Rodeo®, our present is fueled by the dedication of our community and contestants, and our future is brighter than ever as we continue to preserve this great Western tradition for generations to come. I'm honored to be included as a Parade Grand Marshal.” 

Stay connected to all the action by downloading the World’s Oldest Rodeo® app on Apple or Google Play. Simply search “RODEO 1888” to access the latest news, real-time updates, event schedules, ticket information, and details on surrounding events happening throughout Prescott during the 4th of July week. Download the Rodeo1888 Mobile App today and don’t miss a moment of the excitement. Join us as we honor 139 years of rodeo excellence and celebrate 250 years of America’s freedom.

Prescott Frontier Days®, Inc. is committed to keeping the World's Oldest Rodeo® accessible and family-friendly. We urge fans to only purchase tickets directly through our official website, www.WorldsOldestRodeo.com, to ensure a secure and reliable ticketing experience. Avoid third-party websites and be certain your tickets are legitimate. For rodeo inquiries, contact the rodeo office at (928) 445-3103 or email info@worldsoldestrodeo.com. The rodeo office is located at 840 Rodeo Drive, Prescott, AZ 86305. More Rodeo News at https://worldsoldestrodeo.com/prescott-rodeo-news/

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